Pork Cooking Message Shared By YouTube Creators

The National Pork Board (NPB) partnered with YouTube’s FameBit to run a summer grilling influencer campaign. Throughout July, 12 well-known YouTube influencers created and posted videos on their channels speaking all about the pork cooking message and grilling pork to the correct endpoint cooking temperature of 145 degrees F. FameBit is a YouTube marketing platform where […]

Taking on the 3 M’s

Checkoff launches new marketing approach to reach millennial and multicultural consumers in today’s mobile world Imagine what pig farming could be if feed prices were low, U.S. pork export demand was at an all-time high and domestic pork consumption was strong. What was once fiction is now a true story, yet it’s time for a […]