As this magazine was going to press, the United States was optimistic that China would lift recently announced tariffs on $3 billion of U.S. imports, including on U.S. pork.
By Craig Morris he National Pork Board continues to drive accountability toward its goal of elevating international marketing through a variety of tactics. Working with its strategic partner, the U.S. Meat Export Federation (USMEF), the Pork Checkoff is ensuring that the $6.45 million invested in USMEF’s international marketing efforts this year deliver maximum returns on […]
By Kevin Waetke From learning more about U.S. pork promotions to seeing firsthand how consumers shop the super- market aisles, the Pork Checkoff’s recent trade mission to Japan and China focused on new and expanded export opportunities for America’s pig farmers. Pork producer leaders Terry O’Neel, Friend, Nebraska; Steve Rommereim, Alcester, South Dakota; and Brett Kaysen, Nunn, […]
By Claire Masker Nothing gets your toes tapping better than a song about food. You may have had your Cheeseburger in Paradise, with American Pie for dessert and washed it down with a Piña Colada, but the pork chop has been missing. Until now. Recording artist Cowboy Troy recently introduced a new song titled Porkchop. […]
Pork Checkoff hosts its eighth annual Pork Crawl
How do I make pulled pork? How do I cook a pork chop? What do I need to know to prepare a perfect pork tenderloin? A new Back-to-Basics video series on the Pork Checkoff’s YouTube channel has the answers.