National Pork Board Shares Key Opportunities for Industry Innovation and Growth
The National Pork Board released its first report from its Insight to Action research program. Dinner at Home in America examines the contextual occasions in which Americans are eating dinner in the home. The research identifies areas of growth opportunity for pork, serving up a bold new challenge to the pork industry: innovate or risk losing relevance with today's – and more importantly tomorrow's – consumer.
55-year look-back reveals gains in all key metrics
A new study from the University of Arkansas has confirmed what many have known for some time - America's pig farmers are producing a product that has become increasingly sustainable over the past five decades.
Building on the industry’s culture of continuous improvement
For decades, the U.S. pork industry has recognized the importance of advancing responsible production practices to keep pace with the changing marketplace. During 2018, a We Care task force, comprised of leaders from across the industry, was formed to provide guidance to the National Pork Board and the National Pork Producers Council (NPPC) boards of directors on advancing the industry’s decade-long commitment to the We Care ethical principles as the sustainability platform for U.S. pig production.
New FDA report shows big drop in livestock antibiotic sales/distribution; pork industry joins diverse group to issue stewardship framework
America’s 60,000 pig farmers and their veterinarians are ending 2018 with recognition of their diligence to use medically important antibiotics in a strictly responsible way.
Annual #HamsAcrossAmerica campaign kicks off in Iowa
Pig farmers across the U.S. understand the important role that they play in contributing to a better way of life in their communities, and this Giving Tuesday is no different.
Request for proposals being accepted for China insights
The National Pork Board, the U.S. Meat Export Federation (USMEF) and the U.S. Department of Agriculture (USDA) are engaging in a foresight-based marketing study called Pork 2040.
Today's pork producers' continuous improvement efforts felt on global scale
In recognition of the 2018 U.S. Antibiotic Awareness Week and World Antibiotic Awareness Week, America's pig farmers want consumers to realize the continuous improvement and antibiotic stewardship efforts underway. Part of that commitment is participating in the global One Health initiative with organizations including the U.S. Centers for Disease Control and Prevention (CDC).
Pork, Soybean and Corn Sign Memorandum of Understanding on Sustainability Research
The National Pork Board (NPB), United Soybean Board (USB) and National Corn Growers Association (NCGA) announce the signing of a Memorandum of Understanding (MOU) on a sustainability research platform that will benefit all three organizations and their producers. This research program will include the sharing of completed research, coordination on current and planned research and define ways to share and communicate results with each organization's members.
Award Aims to Inspire and Connect With the Next Generation of Pig Farmers
The National Pork Board is searching for the next Pig Farmers of Tomorrow, with applications now open through Nov. 12 at www.pigfarmersoftomorrow.com.
Applications are available at Pork.org
The Pork Checkoff's board of directors is accepting applications through Nov. 1 to fill five three-year terms. State pork producer associations, farm organizations or anyone who pays into the Pork Checkoff, which includes pig farmers and pork importers, may submit an application.