National Pork Board Study Defines China’s Growing Need For Protein

New research details ways that U.S. pork can fill China’s immediate protein gap

A new report from the National Pork Board digs into the growing short- and long-term protein needs facing China and how U.S. pork can position itself to meet that demand. The new report, Pork 2040: China Market Assessment, also reveals the impact that African swine fever (ASF) is having on both China’s short- and long-term protein needs and how the Chinese pork industry and supply chain will change as a result. 

Pork Checkoff Video Series Provides High-Tech View of Today’s Pig Farming

A new cutting-edge video series from the National Pork Board  creates opportunities for farmers and others involved in pork production to share with consumers a firsthand view inside today’s modern farms. The virtual reality (VR) videos enable viewers to virtually tour gestation, farrowing, nursery and finishing barns. The video series show how pig farmers and their teams use the latest technology and tools to provide a safe, secure and healthy environment for pigs following the We CareSM ethical principles. 

Operation Main Street Shares Facts about Pig Farming with 10,000 Groups

Checkoff-funded program reaches historic milestone

After debuting nearly 15 years ago, the Pork Checkoff’s Operation Main Street (OMS) program has reached a major milestone – sharing facts about pigs and pork to 10,000 audiences. Wesley Lyons, a veterinarian from Sycamore, Illinois, made the historic presentation to nurses at the fall forum of the Northern Illinois Chapter of the American Association of Critical Care Nurses Fall Forum in Rockford, Illinois.

Apply by Nov. 1 to Serve on the National Pork Checkoff Board of Directors

Applications are available at Pork.org

The Pork Checkoff’s board of directors is accepting applications through Nov. 1 to fill five three-year terms. State pork producer associations, farm organizations or individuals who pay the Pork Checkoff, including pig farmers and pork importers, may submit an application.

Study Shows Pig Farmers Improving Their Environmental Footprint Through Efficiencies

A new environmental study has found that pig farms are generating less manure nutrient content associated with odor. Data gathered from more than 106,000 samples at 182 North Carolina farms shows significant reductions in ammonia levels and manure nutrient content. The improvements are attributed to gains in feed efficiency, which means it takes less feed to raise a pig.

Prioritize Flu Vaccinations to Protect People and Pigs

Annual protective step should be taken now

As we move into fall, there are many on-farm tasks that need to be adjusted, such as ventilation and rodent control. One practice that needs to be added to the list is influenza protection, specifically to prioritize flu vaccinations for everyone working on a pig farm.

National Pork Board Report Calls for Pork Industry to Better Meet the Needs of Hispanic Consumers

New Research Identifies Steps for Retailers and Packers to Seize Once-in-a-Generation Opportunity

A National Pork Board report shows U.S. Latinos’ affinity for pork and growing purchasing power make it a critical audience for the industry, but as Hispanics acculturate, their pork consumption declines. The new report, Time to Tango: Latinos are Pork’s Future, reveals steps food retailers and packers must take to connect with these influential consumers who represent the biggest growth opportunity of the next several decades.

Pennsylvania Farmer Named America’s Pig Farmer of the Year

Chris Hoffman received annual recognition from Pork Checkoff

Chris Hoffman, a pig farmer from McAlisterville, Pennsylvania, is America’s Pig Farmer of the YearSM for 2019-2020 after netting the highest combined score in third-party judging and online voting. The award recognizes the pig farmers in the U.S. that exemplify industry leadership, a demonstrated focus in raising pigs following the We CareSM ethical principles and a commitment to connecting consumers with the farmers who raise the pork they consume.

Pork Checkoff Moving Remittance Payments Into Online System

The National Pork Board announced today plans to migrate Pork Checkoff remittances to its online platform. The online Checkoff remittance system is designed to significantly reduce the processing time, paper and other expenses for the Pork Board, while also providing pork producers flexibility with payment options, improve operational efficiencies and create cost savings.

National Pork Board to Host First-Ever Swine Innovation Summit

The National Pork Board will host the inaugural Swine Innovation Summit in Indianapolis on September 17, 2019, as a special event, prior to participating in the Forbes AgTech Summit Indianapolis. National Pork Board leaders will attend the Forbes AgTech Summit, held on September 18 and 19, as part of its ongoing support of AgTech innovation and the THRIVE Midwest Challenge. Forbes and SVG Ventures-THRIVE are founding partners of the AgTech Summit and partner with AgriNovus Indiana, Corteva, Elanco Animal Health, Land O’Lakes and Purdue University to provide networking and showcase opportunities in the Midwest.