Push to Increase Global Sales Includes Refined Target Markets, Global Consumer Research

By Craig Morris he National Pork Board continues to drive accountability toward its goal of elevating international marketing through a variety of tactics. Working with its strategic partner, the U.S. Meat Export Federation (USMEF), the Pork Checkoff is ensuring that the $6.45 million invested in USMEF’s international marketing efforts this year deliver maximum returns on […]

What Happened to the Hog Market?

In the spring edition of Pork Checkoff Report magazine, Steve Meyer discussed how low production costs and the Lean Hogs futures market pointed to an average profit of $26 per head for low-cost producers in 2018. Yes, that discussion. Well, things change quickly sometimes, do they not?

Pork’s Role in Healthy Diet Takes Center Stage with Dietitians

Culinary Institute of America chefs shared picture-worthy ways to prepare pork with the dietitians. By Claire Masker Latino-American dietitians recently learned more about pork and its role in a healthy diet when it took center stage at the Pork Checkoff’s seventh annual Registered Dietitian Summit. “Checkoff research shows that while Latino Americans consume more pork, […]

Conference Shares New Ideas, Challenges Facing U.S. Pig Farms

By Claire Masker Powerful speakers and relevant industry topics packed the 2018 Pork Management Conference. The annual gathering brings producers, human resource officers, safety directors, accountants, risk managers and other pork industry professionals together to expand their knowledge and to anticipate future challenges – on economic benchmarking, labor issues, gene editing and more. “The agenda […]

On the Farm…

On the Farm…Safety Summit Sparks Continued Workplace Improvement, Research Tackles Herd Health, and Multi-Species Certifications Available for Youth

World Meat Congress

Dallas, Texas hosted the World Meat Congress and over 700 participants from throughout the globe. The National Pork Board was well represented and was a sponsor of the event. In this edition of Pork Pod, we hear from two pig farmers, Derrick Sleezer of Cherokee, Iowa and Karen Richter of Montgomery, Minnesota. Derrick and Karen participated in the World Meat Congress and offer insight into this unique event.

Pig Farmers’ Vital Role in a Global Business

The World Meat Congress is a biennial gathering of everyone from farmers and exporters/buyers to economists and meat scientists from around the world focusing on key issues affecting the meat and livestock sector. This year’s event, held May 30 to June 1 in Dallas, Texas, brought together more than 700 of the world’s meat industry thought leaders.