Task Force to Guide Pork Industry’s Sustainability Path

Milestone birthdays are often a time of reflection and introspection – a time to celebrate past success and take stock of opportunities and challenges ahead. That is exactly what the National Pork Board and the National Pork Producers Council (NPPC) are doing as the industry marks 10 years since the We CareSM initiative was launched.

Building Confidence in Pork’s Safety

Charlotte Rommereim, a registered dietitian and wife of National Pork Board vice president Steve Rommereim, Alcester, South Dakota, attended FoodFluence 2018 in Lisbon, Portugal, earlier this year. Sponsored in part by the Pork Checkoff, FoodFluence is an invitation-only food and nutrition thought-leadership conference for registered dietitians. Rommereim spoke on behalf of the board and America’s pig farmers about the animal agriculture story to address dietitians’ concerns regarding sustainability, animal welfare and responsible antibiotic use.

Neighbors, Future Generation Motivate Environmental Choices

Raising high-quality pigs by following the six We CareSM ethical principles is the ultimate goal for producers Danny Kluthe, Dodge, Nebraska and Wayne Dahl, Dawson, Minnesota. But while working toward that goal, both men make being mindful of their neighbors and stewarding the environment a top priority with every management decision they make.

Investing in Your Community: Not a “Once-and-Done” Project

By Darcy Maulsby When it comes to community, it’s important to be a good representative of pork production and agriculture in general. This motivates Jenny Wessling and her husband Bruce, who are pork producers from Grand Junction, Iowa. “It’s essential for any business to have the trust of their community,” she said. “And of course, […]

Survey Examines Antibiotic-Free Livestock Production

Many market drivers in today’s competitive protein world are pushing more livestock and poultry producers to consider no-antibiotics-ever or raised-without-antibiotics (RWA) production programs. While these may give farmers additional marketing leverage and offer food brands a perceived selling advantage, findings of a newly released survey may give the livestock industry pause.

Secure Pork Plan Moves Ahead

By Mike King It’s full steam ahead for the nation’s Secure Pork Supply (SPS) plan. Work continues toward completing the necessary business continuity software that will share real-time industry data with animal health officials when every second will count during a foreign animal disease (FAD) outbreak. Emergencies and Everyday “We’ve made solid progress on the […]

U.S. Producers Build Valuable Ties at World Meat Congress

While U.S. pork was the center-of-the-plate star at the recent 22nd World Meat Congress, the “true meat” of the event was the opportunity to connect with 700 key international stakeholders from over 30 countries, according to Bill Luckey, a Columbus, Nebraska, pork producer who chairs the Pork Checkoff’s International Marketing Committee.