We Care Task Force

For decades, the U.S. pork industry has recognized the importance of responsible production practices. That’s especially important in a changing marketplace. During 2018, the Pork Checkoff created a We Care task force to build on that success. National Pork Board Assistant Vice President of Sustainability Brett Kaysen is featured in this edition of Pork Pod […]

Dinner at Home in America

The Pork Checkoff has funded a comprehensive study on how American consumers eat at home. More than 10,000 people were surveyed. National Pork Board vice president of domestic marketing Jarrod Sutton outlines this project in this edition of Pork Pod. Sutton also explains how this information is being disseminated to maximize the effectiveness of this […]

US Pork Industry Makes Antibiotic Progress

The Food and Drug Administration has published its annual summary report on the sales of antibiotics. The latest data shows a 33 percent decline in the most critical class of antibiotics intended for use in food animals. When combined to the data found in the 2016 report, it confirms a 43 percent reduction in this […]

Japan: U.S. Pork’s Leading Value Market

Japan has historically been U.S. pork’s leading value market and has continued this trend in recent years as the leading destination for U.S. chilled pork loins. In 2017, U.S. pork export value reached $1.63 billion (up 4 percent) and was the 3rd largest volume market at nearly 868 million pounds (up 2 percent) compared to […]

Pig Survivability

The Pork Checkoff animal science research committee is focused on the issue of pig survivability. National Pork Board director of animal science Chris Hostetler is our guest in this edition of Pork Pod. Hostetler emphasizes the importance of the welfare, health, and productivity of the pigs.

Innovation Acceleration

In this edition of Pork Pod, National Pork Board CEO Bill Even outlines a new partnership to accelerate innovation. Technology is widely adopted in crop production, but there are opportunities available for the livestock industry. Even says the Pork Checkoff is trying to “jump-start” this focus on innovation. Animal health is the logical place to start, but this partnership will expand to other issues facing pig farmers.