Checkoff Distribution Report 10/31/2018 Monthly Statistics Report 10/31/2018
Beef exports remain above year ago levels
Pork Profit Maximizer – Foodservice Edition Beef export update: US beef exports have declined compared to where they were during the summer but they still remain above year-ago levels. Total exports of fresh/frozen and cooked beef in October were 89,977 MT, 4.7% higher than a year ago. The value of US beef and veal exports […]
Robust beef and pork exports in October but trend points to a potential slowdown in Q1
Pork Profit Maximizer – Retail Edition Pork export update: Total US pork exports in October were 169,176 MT, 1.1% higher than a year ago. The value of US pork exports in October was $448.7 million, 3% lower than last year. The data suggests that the tariff on US pork in Mexico has taken a toll on […]
Update From NPB President Steve Rommereim
National Pork Board President Steve Rommereim of Alcester, South Dakota highlights the work being done by the Pork Checkoff. From advancements in digital marketing to the response to African Swine Fever, Rommereim details the important issues of the day.
Mexico: U.S. Pork’s Leading Volume Market
by Clay Eastwood, Manager of International Marketing Monthly Market Highlight Amid recent trade tensions with the U.S. and Mexico, the Mexican market remains U.S. pork’s top market by volume through September 2018. In response to the U.S. Section 232 steel and aluminium tariffs, Mexico increased duties on most U.S. pork from zero to 20 percent […]
Weekly Pork Price Summary, December 7, 2018
#HamsAcrossAmerica 2018 Campaign Underway
U.S. pig farmers, the National Pork Board, the National Pork Producers Council and state pork associations kicked off the third annual Hams Across America campaign on November 27, 2018. The program’s goal is to highlight the many diverse product donations the pork industry makes throughout the year. On “Giving Tuesday,” the Iowa Pork Producers Association […]
Pork Checkoff Invests in Digital Marketing
The Pork Checkoff is focused on emerging technologies, including the use of digital marketing. National Pork Board CEO Bill Even outlines the efforts with artificial intelligence and its impact on the Pork Checkoff.
Meat Benefits Matter to Latinos
by Jose deJesus, Director of Multicultural Marketing When the National Pork Board embarked on this journey to learn as much as possible about pork consumers – Latinos included – through a comprehensive research project, I suspected the data would confirm what we have always known – mainly, that Hispanics’ affinity for pork is unparalleled. It […]