Defining Our 2020 International Marketing Priorities

The National Pork Board recognizes the important role that international marketing of U.S. pork plays in producer profitability and the ability of the pork industry to grow in the future. Pork exports accounted for 25.7 percent of total 2018 U.S. pork and pork variety meat production. Export value per head averaged $51.37, down 3.9 percent […]

Australia: A Growing Market for U.S. Pork

Monthly Market Highlight The Australian market continues to grow and has recently become one of the leading destinations for U.S. pork. However, U.S. pork access to the Oceania region (Australia and New Zealand) is limited to processed products and raw materials destined for further processing. Despite access limitations, in 2018, U.S. pork and pork variety […]

National Pork Board and RIPE.IO Partner to Enhance  Responsible Pig Farming Practices Through Blockchain

Des Moines, Iowa – March 18, 2019 – The National Pork Board and Ripe Technology, Inc. have entered an agreement to pilot blockchain technology use in the U.S. pork industry. Through this partnership, ripe.io will enable an ecosystem that will allow pork producers to monitor, evaluate and continuously improve their sustainability practices based on the We […]

7 Things I Learned at the Pork Checkoff’s Swine University

by Pat Bane, 2018 America’s Pig Farmer of the Year I recently returned from a weekend in Miami. I know, cry me a river. It was sub-zero in my home state of Illinois while Miami’s Food Network & Cooking Channel South Beach Wine & Food Festival was experiencing record-breaking heat. I was there representing America’s […]

U.S. Pork Exports: November Trade Update

The world’s two largest economies, the U.S. and China, have been meeting in an effort to negotiate a trade truce. With a looming deadline of March 1, both countries are focused on trying to reach an agreement. If an agreement cannot be reached by then, President Trump could officially raise tariffs on more than $200 […]

Canada: A Top Market for U.S. Pork

Monthly Market Highlight Canada has historically been one of the top destinations for U.S. pork. In 2017, U.S. pork export value reached $792.4 million (down 1 percent) and was the fourth largest volume market at over 459 million pounds (up 1 percent) compared to 2016. As of 2017, the U.S. held nearly 85 percent market […]

U.S. Pork Exports: October Trade Update

The U.S. Mexico Canada Agreement (USMCA) set to replace the North American Free Trade Agreement (NAFTA), was signed by President Donald Trump, Mexican President Enrique Peña Nieto, and Canadian Prime Minister Justin Trudeau while attending the recent G20 Summit in Buenos Aries, Argentina. Though signed, the agreement now awaits approval and ratification by each country. […]

Mexico: U.S. Pork’s Leading Volume Market

by Clay Eastwood, Manager of International Marketing Monthly Market Highlight Amid recent trade tensions with the U.S. and Mexico, the Mexican market remains U.S. pork’s top market by volume through September 2018. In response to the U.S. Section 232 steel and aluminium tariffs, Mexico increased duties on most U.S. pork from zero to 20 percent […]

#HamsAcrossAmerica 2018 Campaign Underway

U.S. pig farmers, the National Pork Board, the National Pork Producers Council and state pork associations kicked off the third annual Hams Across America campaign on November 27, 2018. The program’s goal is to highlight the many diverse product donations the pork industry makes throughout the year. On “Giving Tuesday,” the Iowa Pork Producers Association […]