When using the primary palette, it is important to consider balance. Orange is more powerful when used in small amounts and works well for headlines or subheads. Black and white, however, can be used to a greater degree.
| PMS 151 | CMYK: 0,48,95,0 | RGB: 248,152,40 | HEX: F8 98 28 | |
| PMS Black | CMYK: 0,0,0,100 | RGB: 0,0,0 | HEX: 00 00 00 | |
| PMS White | CMYK: 0,0,0,0 | RGB: 255,255,255 | HEX: FF FF FF |
PANTONE® and PANTONE Matching System® (PMS) are registered trademarks of Pantone, Inc. Please note that computer monitors may not accurately display PANTONE colors.