Safeguarding the environment comes naturally to America’s pork producers because they understand their inherent responsibility to preserve natural resources for future generations.
Today, under the umbrella of environmental sustainability, producers have taken this public trust to the next level with their Checkoff investments in research into the four pillars of environmental sustainability—
carbon footprint, water footprint, air footprint and
land footprint.
The insights and innovations found from this research will help producers maintain their role as leaders in protecting the natural resources they manage on their farms—one of the ethical principles of the pork industry’s We Care initiative they are committed to achieving.
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